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8 Steps to a Profitable Online Business
Class 1 Notes:
During class, you may want to open and print this document. You can jot down ideas and take notes as we go
along.
Topic Brainstorming Sheet (Word Document)
Topic Brainstorming Sheet (PDF Document)
Research Links:
Yahoo Search Marketing - http://advertising.yahoo.com/smallbusiness/ysm
Google - http://adwords.google.com/select/KeywordToolExternal
WordTracker - http://freekeywords.wordtracker.com/
Types of products to
create:
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Digital products include ebooks, online classes,
membership sites, video tutorials, webinars, etc.
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Information products are the same as
above.
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Services can be automated and delivered online (examples
include Teri's List, Handyman.com, elance, doityourself.com)
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Provide free information and sell advertising
space.
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Provide a newsletter and promote affiliate products
(Clickbank).
Software to consider for above
projects:
- Word processor and/or desktop publishing software for ebooks -
Word, Publisher, Adobe InDesign, etc.
- PDF (Portable Document Format) software - Adobe Acrobat,
Open Office, Cute PDF, etc.
- eMember.com for membership sites
- Camtasia for screen capture and video
editing
- Photoshop for photo editing / Illustrator for graphic
design
- Excel for lists, databases or graphs
Do you have a great idea, but you are stumped about how to actually create it? Submit a job bid at
elance.com and hire it out.
Create multiple products:
- Create the freebie first (give away in exchange for email addresses)
- Same product in multiple formats (ebook, audio, printed book)
- Same product for multiple niches (organization tips for...)
- Same content but greater detail at different price points
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- Same format - different topics (series of products)
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- sewing for a large family
- cooking for a large family
- gardening for a large family
- organization for a large family
Click "Next" for Class 2 Notes
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